Cory AlthoffCA
What I Do

GTM for early-stage B2B startups.

Positioning, sales enablement, and founder-led marketing.

Cory Althoff

Hi, I'm Cory. I'm the author of The Self-Taught Programmer and The Self-Taught Computer Scientist, and I am currently writing The Self-Taught Marketer. My books have sold more than 200,000 copies in eight languages.

In 2021, I co-founded Bobbi LLC, the company that created The Really Good Podcast. It hit #1 on Apple Podcasts and got over a billion views on social media.

I was most recently SVP of Product Marketing at CompTIA, where I 5x'd the revenue of our data science product line. I received my MBA from USC Marshall.

Today, I work as a fractional go-to-market leader for early-stage, venture-backed B2B startups, helping with positioning, sales enablement, and everything else GTM.

Let's work together.

I'm a fractional go-to-market leader for early-stage, venture-backed founders. Tell me about your company, and I will reply within a few days.